Visa has announced plans to introduce a stablecoin in 2025 as part of its Visa Direct initiative, aiming to enhance cross-border payment efficiency. The announcement, made at SIBOS 2025, highlights Visa's strategy to reduce transaction fees and improve liquidity for businesses. The global payments giant will collaborate with select banking partners to facilitate the stablecoin's launch. In 2024, Visa processed $15.7 trillion in payment volumes, and the introduction of a stablecoin is expected to further drive adoption across institutional and retail markets. This move underscores Visa's commitment to leveraging blockchain technology to streamline financial transactions globally.