Snoop Dogg has announced the launch of a new NFT collection to mark his 54th birthday. The collection, which includes a digital baseball card and video, will be available on December 19, 2025, via Stuff.io for $1. Buyers will also have the chance to win raffle prizes, such as a signed roach art piece and a private tour of Snoop's compound. The rapper continues to advocate for blockchain technology, viewing the current market downturn as an opportunity to eliminate bad actors and emphasize long-term value. Snoop's latest venture underscores his commitment to the digital asset space and his belief in its future potential.