Google, through its parent company Alphabet, is set to invest around $75 million in independent film studio A24, marking its first direct equity investment in a film studio. The partnership will also focus on exploring artificial intelligence applications in film production. A24 is known for recent productions such as Backrooms and Marty Supreme. This move signifies Google's expanding interest in the entertainment industry beyond its existing involvement with YouTube.
Google Invests $75 Million in A24 to Explore AI in Film Production
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