FIFA has unveiled a new NFT ticketing system for the 2026 World Cup, utilizing Avalanche technology. This initiative, launched through FIFA Collect, allows fans to purchase 'Right-to-Buy' NFT tickets, securing their seats for the tournament. The 2026 World Cup, scheduled from June 11 to July 19 across 16 cities in North America, is expected to be the most attended in history, with 5.8 million tickets projected to be sold. Additionally, FIFA Collect offers users the ability to trade digital collectibles, earn rewards, and redeem points for exclusive items.