Eric Trump, co-founder of American Bitcoin, criticized JPMorgan Chase for its changing stance on Bitcoin during his speech at Consensus Miami 2026. Trump highlighted that JPMorgan, which previously dismissed Bitcoin as a "joke asset," now allows clients to secure home mortgages against their Bitcoin holdings. This shift, he noted, occurred over just 18 months. Trump, whose father has supported pro-crypto policies, remarked that traditional financial institutions like JPMorgan have realized they can no longer resist the crypto tide. He emphasized that the crypto industry has "broken the banks" that once rejected the Trump family's business. American Bitcoin, where Trump serves as chief strategy officer, is focused on cost-effective Bitcoin mining, aiming to establish the lowest acquisition costs in the sector.