COTI has launched its official loyalty platform, COTI Earn, offering 12.5 million COTI tokens as rewards in its first season, dubbed Genesis. The platform allows users to earn Token Points (TPs) through various activities such as holding and trading assets, referring new participants, and engaging in community activities. These TPs are minted on-chain and deposited directly into user wallets. Participants can connect their wallets to earn.coti.io to start accumulating rewards. Additional activities, including trading on PriveX or Carbon DeFi, completing quizzes, and joining social channels, also contribute to earning TPs. The platform features seasonal missions, badges, and leaderboards to enhance user engagement and reward distribution.