AI actress Tilly Norwood, developed by Particle6, has sparked a heated debate in Hollywood over the potential impact of AI on human performers. The Screen Actors Guild - American Federation of Television and Radio Artists (SAG-AFTRA) criticized the use of AI-generated characters, stating that Norwood was created using the work of professional actors without their consent or compensation. Eline Van Der Velden, the creator of Norwood, defended the project as an innovative artistic tool rather than a replacement for human talent. However, prominent Hollywood figures, including Whoopi Goldberg and Emily Blunt, have voiced their concerns, with Blunt describing the AI creation as 'unsettling.' Norwood represents the first project from Xicoia, a new AI talent studio.