SoFi is offering a 4.4% yield on its tokenized deposit product, delivering approximately 10 times the average bank savings rate. The return also exceeds current Treasury bill yields as well as reward programs offered by PayPal's PYUSD and Circle's USDC stablecoins. The competitive advantage stems from SoFi's status as a regulated bank, which enables it to provide interest-bearing deposit products in ways that stablecoin issuers are legally restricted from doing. Traditional banking regulations allow SoFi to pay yield on deposits while maintaining compliance with federal reserve requirements and consumer protection standards.