What Is PoP Planet (P)? A Guide to the Web3 Creator Economy

Summary Box (Quick Facts)

• Ticker Symbol: P

• Chain: BNB Chain, Ethereum, Taiko (Multi-Chain)

• Contract Address (BNB): 0x810df4c7daf4ee06ae7c621d0680e73a505c9a06

• Circulating Supply: 140,000,000 P (as of late 2025)

• Total Supply: 1,000,000,000 P

• Primary Use Case: AI-powered decentralized identity, creator monetization, and consumer rewards.

• Current Market Cap: Approximately $10.16 million

• Availability on Phemex: Yes (Spot)

What Is PoP Planet?

PoP Planet (P) is an AI-powered decentralized identity (DeID) platform designed to reshape how users and developers interact in the Web3 space. At its core, the project analyzes on-chain user behavior to create dynamic digital identities. This system, explained as the PoP Planet explained framework, seamlessly connects users with tailored decentralized applications (dApps) while giving developers the tools for precise, privacy-first audience targeting.

The mission of PoP Planet is to build what it calls “Cryptonomic Pipelines”—a sophisticated infrastructure that combines AI-driven interoperability, user-focused tokenomics, and decentralized governance. By simplifying user identity and rewards, the project aims to accelerate the mainstream adoption of Web3 applications. It empowers both users, who gain more control and value from their digital footprint, and developers, who can build and grow their dApps more effectively.

To achieve this, PoP Planet introduces the PoPP Profile, a social value storage system for Web3 users based on the ERC-6551 protocol. This profile acts as a unique, verifiable on-chain identity, allowing users to consolidate their Web3 activities and unlock the value of their digital reputation. Instead of rewards being diluted by bots and sybil accounts, the PoPP Profile ensures that genuine users are recognized and compensated for their engagement.

How Many P Are There?

The tokenomics of PoP Planet are structured to foster a sustainable and community-driven ecosystem. The total supply is capped at 1 billion P tokens.

• Max vs. Circulating Supply: The maximum supply is fixed at 1,000,000,000 P. Following its Token Generation Event (TGE), the initial circulating supply was 120,000,000 P. This controlled release is designed to promote market stability and align with the project's long-term growth phases.

• Inflationary or Deflationary: With a fixed maximum supply, the token model is inflationary only until all 1 billion tokens are in circulation, primarily through user mining rewards. After that, the supply becomes fixed.

• Token Allocation: The distribution of P tokens reflects a strong emphasis on community participation, with half of the supply reserved for user rewards. The allocation is as follows:

  • User Mining (50%): The largest portion, earned by users through engagement with PoPP dApps and completing ecosystem tasks.

  • Team (15%): Allocated to the core contributors. To ensure long-term commitment, these tokens are subject to a 6-month lock-up period after the TGE, followed by an 18-month linear vesting schedule.

  • Private Investors (10%): Reserved for strategic partners, following the same 6-month lock and 18-month vesting schedule as the team.

  • Liquidity & CEX Marketing (12%): A combination of funds for ensuring deep liquidity on exchanges and for marketing campaigns to drive adoption.

  • Community Airdrop (5%): Used to reward early adopters and bootstrap the community.

  • Treasury & Advisors (5%): For ecosystem reserves and strategic guidance.

  • KOL Round (3%): For community influencers and advocates.

What Does the P Token Do?

The P token is the native utility and governance asset of the PoP Planet ecosystem, serving as the foundation for all transactions and interactions. Its functionality is designed to create a self-sustaining economic loop where participation directly translates to value. The primary PoP Planet use cases include:

• Platform Rewards: P is distributed as the primary incentive for users who participate in campaigns, complete tasks, and contribute to the ecosystem's growth.

• User Income Settlement: All earnings that users generate across PoP Planet’s products and services are denominated and settled in P tokens.

• Payment Method: P is the default currency for payments within the ecosystem, enabling decentralized commerce between users, creators, and dApps.

• Deposits & Staking: Users can stake or deposit P tokens as collateral to unlock advanced platform features, access credit systems, or gain enhanced utilities.

• Reputation Rewards: The platform links P incentives to verified on-chain behaviors and achievements, strengthening a user's decentralized identity and rewarding their positive contributions.

• Governance: P token holders are empowered to participate in key governance decisions, including voting on platform upgrades, new features, and the future direction of the ecosystem.

The PoP Planet Ecosystem: More Than Just the P Token

While P is the central token, the PoP Planet ecosystem utilizes other components to create its identity and rewards framework:

• $SD (StarDust): StarDust is the native arithmetic point system within PoP Planet. It is not a token but a metric that quantifies user activity and contribution. The amount of $SD a user holds directly influences the size of their P token airdrops and their mining efficiency. This ensures that rewards are distributed fairly and proportionally to those who add the most value.

• $PoPPAT (PoPP Airdrop Token): This was an exclusive pre-TGE reward token created to incentivize and recognize PoP Planet's earliest supporters. It served as a placeholder that could be swapped for official P tokens at a 1:1 ratio after the Token Generation Event, ensuring that early contributors were seamlessly integrated into the main token economy.

The Technology Behind PoP Planet

PoP Planet’s technical foundation is built for interoperability, intelligence, and scalability, allowing it to function as a foundational identity layer for Web3.

• Multi-Chain Architecture: The P token is designed for multi-chain compatibility, supporting all EVM-compatible chains. It initially launched on Ethereum, Taiko, and BNB Chain, with bridges to facilitate seamless cross-chain transfers. This interoperability allows dApps from various ecosystems to integrate PoP Planet's identity layer without major code changes.

• PoPP Profile and ERC-6551: The core of its identity system is the PoPP Profile, which is based on the ERC-6551 standard. This protocol allows individual NFTs to function as smart contract wallets, meaning a user's Profile NFT can own assets and interact with dApps. This creates a portable and composable on-chain identity that truly belongs to the user.

• OAT (On-chain Achievement Token): To quantify a user's history and contributions, PoP Planet uses OATs. These are non-transferable NFTs that represent specific achievements, such as participating in an event or completing a task. By collecting OATs, users build a rich, verifiable on-chain resume that proves their expertise and engagement, which in turn unlocks further rewards.

• AI-Powered Identity Layer: PoP Planet leverages artificial intelligence to analyze vast amounts of on-chain data. The AI engine identifies behavioral patterns and dynamically tags users, creating detailed profiles. This allows for hyper-personalized dApp recommendations for users and gives developers a powerful, privacy-preserving way to segment and target audiences.

P vs. Recall Network (RECALL)

To better understand PoP Planet's unique position in the market, it's helpful to compare it with other projects focused on data and user engagement. Recall Network is a project that also deals with on-chain data and AI, but with a different focus. Here’s how they compare:

Team & Origins

While the individual founders of PoP Planet are not publicly highlighted, the project's documentation emphasizes a commitment to long-term development. This is reflected in the tokenomics, where the team's allocation of 15% is subject to a 6-month post-TGE lock-up and a subsequent 18-month linear vesting period. This structure is a standard practice in the industry to align the team's incentives with the sustained success of the project.

PoP Planet's Roadmap and Vision

PoP Planet has outlined a clear roadmap focused on expanding its platform from a single application into a full-stack, multi-chain identity and rewards ecosystem.

• 2024 Q2 (Social Summer): Launched the ERC-6551-based PoPP Profile through a large-scale airdrop event with over 100 partners, helping users build their on-chain social graphs.

• 2024 Q3 (DAPP 3.0): Established on-chain identities using OATs and redesigned the airdrop model to allow users to generate passive income from their digital identity.

• 2024 Q4 (Advanced PoPP Profile): Planned to introduce advanced OATs, user profile valuation tools, and a bounty recruitment system for projects.

• 2025 Q1 (PoPP Profile Upgrade): Aims to introduce a dividend-sharing model for PoPP Profile owners.

• 2025 Q2 (Automated Recruitment): Focus on integrating AI agents and launching a dApp for projects to release bounties.

• 2025 Q3 (PoPP Profile Web2 Era): Position the PoPP Profile as a one-stop gateway for Web2 users to enter Web3, enabling its use in other social products.

• 2025 Q4 (PoPP Ecosystem Expansion): Expand the ecosystem to include integrations with 3A games, DeFi, CeFi, Tap-to-Earn, and other emerging sectors.

Is P a Good Investment?

Evaluating whether P is a good investment requires a careful analysis of its strengths, risks, and market position. This section is for informational purposes and is not financial advice.

• Strengths and Market Positioning: PoP Planet is targeting the crucial and growing sector of decentralized identity. Its use of AI to analyze on-chain data provides a distinct technological advantage. The project has already demonstrated significant traction, boasting over 1.8 million registered users, 400,000 monthly active users, and partnerships with over 300 projects. This established user base and network provide a solid foundation for future growth.

• Community Growth and Ecosystem: With 50% of its token supply dedicated to user mining, the project is heavily focused on community-driven growth. A strong and active community is often a key indicator of a project's long-term viability. The detailed roadmap and vision for integrating with various sectors like gaming and DeFi also point to a clear strategy for expansion. The potential for PoP Planet investment hinges on its ability to continue this growth.

• Risks and Challenges: Like any cryptocurrency, the P price is subject to market volatility. The project faces significant competition from other decentralized identity and Web3 social platforms. Its success will depend on its ability to execute its ambitious roadmap, continuously innovate, and secure widespread adoption from both users and developers. Regulatory uncertainty in the broader crypto space also remains a persistent risk.

In conclusion, PoP Planet presents a compelling and technologically sophisticated approach to solving the challenges of identity and rewards in Web3. Investors should weigh its innovative technology and strong early-stage metrics against the inherent risks of the cryptocurrency market.

How to Buy P on Phemex

For those looking to trade P, Phemex offers a secure and user-friendly platform. If you are wondering how to buy PoP Planet, you can follow the step-by-step instructions available on Phemex's dedicated asset page. For the latest news about PoP Planet, be sure to check the platform's announcements and academy.

FAQs

What problem does PoP Planet aim to solve?
PoP Planet addresses the challenge of connecting Web3 creators and dApps with the right users. It creates a robust decentralized identity system that rewards users for their on-chain activity and allows developers to target audiences effectively without compromising privacy.

What is the main use case for the P token?
The P token is the central utility and governance token for the entire PoP Planet ecosystem. It is used for platform rewards, transaction settlements, staking to unlock features, and participating in governance decisions that shape the future of the project.

Where can I get the latest news about P?
For the latest updates, official announcements from the PoP Planet team are the primary source. To learn more about how P and other cryptocurrencies work, explore Phemex Academy for in-depth guides and articles.

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