Blockchain investigator ZachXBT has called for a crackdown on AI-driven InfoFi spam campaigns that are skewing engagement metrics and distorting content discovery. These campaigns, which have been linked to wash trades and a $28 million Bittensor hack in 2024, exploit reward systems on content-monetization platforms. Concerns have been raised by Ethereum developers and analysts about current payout models that prioritize volume over quality, leading to an increase in low-effort, high-volume content. Nikiti Bier, Head of Product at X, acknowledged the issue, suggesting that current creator payout models might be causing more harm than good. The call for action highlights the need for platforms to address these manipulative practices to maintain the integrity of content discovery and engagement metrics.