YUBIT, previously known as SAFEX, has rebranded to enhance its focus on gamified trading and community engagement. Celebrating its fifth anniversary, the platform now integrates trading, gaming, and social interaction, offering features like copy trading, demo trading with rewards, and a Blind Box campaign. YUBIT emphasizes security with 99.9995% uptime and proof-of-reserves transparency, aligning with the trend of exchanges using gamification to attract younger traders.