YGG Play, the publishing arm of Yield Guild Games, has teamed up with Proof of Play Arcade, creators of Pirate Nation, to launch a new platform targeting casual gamers. The collaboration will support the YGG Play Launchpad, which is set to debut on October 15, 2025. This initiative aims to enhance game discovery and player engagement within the blockchain gaming ecosystem. The first game supported by YGG Play, LOL Land, has already achieved significant success, generating over $4.5 million in revenue since its launch in May 2025. This partnership is part of YGG's strategy to leverage its five-year experience in Web3 game development to assist new developers and promote the sustainability of casual blockchain games.