XRP is poised to become a key player in Asia's tokenized rewards market by 2026, as SBI Ripple Asia partners with Tobu Top Tours to develop a new payment and rewards platform on the XRP Ledger (XRPL). This initiative will incorporate NFTs, travel vouchers, and region-specific reward tokens to enhance local spending. Ripple's significant presence in Japan, where over 80% of major banks utilize XRP systems, underscores the project's potential impact.
Additionally, the Hong Kong Monetary Authority has included Ripple in its tokenized settlement plans, further solidifying its role in the region. The upcoming Osaka World Expo 2025 is anticipated to significantly boost the adoption and influence of the XRP-powered system.
XRP to Drive Asia's Tokenized Rewards Market by 2026
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