President Trump has signed the TAKE IT DOWN Act into law, mandating the removal of deepfake pornography and non-consensual intimate imagery from social media platforms within 48 hours. The bipartisan legislation, passed with near-unanimous support, requires platforms to establish notice-and-takedown systems by May 19, 2026, or face enforcement by the Federal Trade Commission (FTC).
The Act criminalizes the publication of non-consensual intimate images, including AI-generated deepfakes, with penalties up to two years in prison for adult cases and harsher sentences for minors. The law's scope extends beyond explicit content to any digital forgeries intended to harm individuals. Importantly, the law applies to all platforms hosting user-generated content, including decentralized and blockchain-based networks, posing significant compliance challenges for Web3 applications.
The rapid legislative process highlights the urgency of addressing digital privacy concerns, but also raises questions about enforcement, particularly for decentralized platforms. The FTC is expected to provide guidance on compliance for these platforms, which may struggle with the technical feasibility of the 48-hour removal requirement.
U.S. Enacts Law Mandating 48-Hour Removal of Deepfake Porn
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