Donald Trump is intensifying his strategy for the 2026 midterm elections by focusing on tax cuts and promoting Republican unity. Despite not being on the ballot, Trump is actively endorsing candidates and shaping the party's economic messaging. He is urging lawmakers to seek re-election to prevent intra-party conflicts, emphasizing the affordability of his policies to address inflation and cost-of-living issues. Trump's involvement is seen as unprecedented, with his influence potentially shaping the party's future. However, his approval ratings have fallen to 38%, raising concerns about Republican unity and electoral success.