The Trump family businesses have announced they will begin accepting Bitcoin as a form of payment, marking a significant step in cryptocurrency adoption. Eric Trump confirmed the move, highlighting the growing acceptance of digital currencies in traditional business sectors. In parallel, UBS has made a substantial investment in the Bitcoin market, injecting $475 million. This move underscores the increasing interest from major financial institutions in cryptocurrency assets. Additionally, Strike, led by CEO Jack Mallers, plans to purchase over $60 billion in Bitcoin, further boosting market activity. These developments come as analysts closely monitor the evolving macroeconomic landscape impacting Bitcoin's trajectory.