Tether has invested $150 million to acquire a 12% stake in Gold.com, aiming to enhance access to tokenized and physical gold. This strategic move will integrate Tether's gold-backed token, XAU₮, into Gold.com's platform, allowing USDT holders to seamlessly purchase gold without leaving the crypto ecosystem. Gold.com plans to invest $20 million into XAU₮, further expanding its reach. The investment comes as gold prices surpass $5,000 an ounce, reflecting increased demand for safe-haven assets amid market volatility. Tether's CEO has indicated plans to allocate 10% to 15% of the company's investment portfolio to physical gold, underscoring its commitment to positioning gold alongside Treasuries and cash as a core reserve asset. This partnership aims to provide a user-friendly path for crypto users seeking gold exposure, addressing concerns about custody and redemption rights.