Smarter Web Company (SWC) has shown resilience in the face of 2025's volatile cryptocurrency market by undertaking a comprehensive brand revamp and focusing on shareholder strategies. Despite an 84% drop in its stock price over 11 weeks to £1, the company remains committed to its Bitcoin-centric mission. SWC has completed a strategic brand transformation, including a redesigned website and raised £1.5 million in recent months. The company holds 2,664 Bitcoin, valued at £220.7 million, and has introduced a real-time Bitcoin treasury dashboard to improve transparency. While no formal shareholder incentive plan is in place, SWC's capital management and a 25% dividend payout ratio in Q3 2025 indicate a focus on balancing growth with value preservation.