A recent study analyzing 2,893 crypto press releases from June to November 2025 highlights the significant role these releases play in influencing market sentiment and prices. The research indicates that over 60% of these releases originate from high-risk or scam projects, with only 2% covering substantive events like funding rounds or mergers. The majority of releases focus on product updates and trading announcements, often containing exaggerated claims that can mislead investors. The study underscores the potential for press releases to create short-term price movements, akin to traditional pump-and-dump schemes. With syndication practices amplifying their reach, these releases can trigger retail investor activity and algorithmic trading, despite lacking fundamental backing. Investors are advised to approach such releases with skepticism, recognizing them as promotional content rather than independent reporting.