Rumble, a streaming platform known for its focus on free speech, has approved a $20 million budget for a strategic Bitcoin allocation. The company aims to convert a portion of its idle cash into Bitcoin to establish a hard asset reserve pool, independent of traditional banking systems. This move is part of a broader trend among mid-sized public companies enhancing their inflation-resistant and censorship-resistant treasury strategies.
Exodus Movement has reported that its total digital assets have surpassed $150 million, primarily in Bitcoin and its own stablecoin positions. Meanwhile, Lanke Interactive has allocated $5 million to purchase Bitcoin and Ethereum, reinforcing its digital financial strategy. Additionally, Equinix has announced a pilot program to retain 50% of cryptocurrency payments on its balance sheet, and Argo Blockchain achieved 100% retention of its hash rate output over the weekend, avoiding the sale of newly mined coins.
Rumble Approves $20M Bitcoin Purchase Amid Treasury Strategy Shift
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