Prominent Princeton alumni, including Galaxy Digital's Mike Novogratz and Pantera Capital's Dan Morehead, are spearheading significant digital asset treasury (DAT) transactions. These industry leaders have successfully raised billions from global investors, employing a strategy of capital raising, crypto asset accumulation, and repetition. Despite market volatility and regulatory challenges, Novogratz, Morehead, and Ethereum co-founder Joe Lubin, who were classmates in the 1980s, continue to shape the DAT landscape.