PayPal and OpenAI have announced a partnership to introduce in-app shopping capabilities within ChatGPT. This integration allows users to shop directly from the chat interface, enhancing convenience by eliminating the need to leave the conversation. Businesses can now appear directly in ChatGPT, streamlining the shopping experience. This collaboration not only aims to improve user convenience and transparency but also enhances PayPal's internal AI tools through the use of ChatGPT Enterprise. The initiative represents a significant step in combining AI and cryptocurrency technologies to innovate the shopping experience.