OpenAI has acquired Jony Ive's hardware startup io and the AI-powered personal finance app Roi for a combined $6.4 billion. This strategic move marks OpenAI's significant expansion into consumer AI and hardware development. Under the leadership of Sam Altman, OpenAI aims to leverage the expertise of industry veterans like Sujith Vishwajith and Jony Ive to innovate in AI design and financial technology. The acquisitions are expected to impact the fintech and DeFi sectors, with potential shifts in consumer behavior and interactions with crypto finance. This development underscores OpenAI's commitment to advancing personalized AI solutions and dedicated hardware, positioning itself as a key player in the evolving tech landscape.