Orange Cap Games (OCG), the parent company of Moonbirds, has unveiled its 'Birbillions Thesis,' a strategy aiming to generate $1 billion in annual revenue through physical product sales. The whitepaper outlines a hybrid model that merges physical collectibles with crypto memes, addressing the industry's divide between serious companies and absurd memes. OCG plans to engage non-crypto users by distributing toys through channels like Asmodee and GTS, leveraging the $BIRB token as a value coordination layer. OCG's physical revenue reached $8 million in its second year, underscoring its ambitious growth target.