Metya has rebranded its payment service Metyacard to MePay, unveiling a comprehensive PayFi ecosystem. This transition signifies a move from a traditional card service to a Web3 payment platform, integrating PayFi and SocialFi elements to foster a value-driven, relationship-based ecosystem. MePay now supports 12 currencies and has issued over 100,000 cards, enhancing user experience with streamlined onboarding and centralized token-to-fiat conversion. The platform introduces a new black card tier offering exclusive benefits and plans future expansions, including DID reputation systems, NFT gifts, and creator incentives. This strategic shift aims to broaden Metya's reach and enhance its service offerings in the evolving digital payment landscape.