Kraken has integrated 19 Web3 partners into its product ecosystem, enhancing its Web3 capabilities through a vertical partnership network. This integration includes on-chain asset management via Kraken Wallet and comprehensive services through Kraken 360, offering users a seamless experience. Additionally, DeFi Earn incorporates protocols like Ethena, Veda, and Chaos to provide on-chain yield capabilities as in-platform features. Kraken's strategic acquisitions, such as Bit Trade and Circle Trade, have bolstered its trading and institutional services. The acquisition of Backed has notably integrated the xStocks product into Kraken's core offerings across its website, app, and Pro trading platform. This approach transforms external capabilities into proprietary features, enhancing Kraken's scalability and market presence.