Digital Asset Treasury (DAT) companies are reshaping the crypto-capital market by holding substantial Bitcoin and Ethereum reserves. These firms are categorized into three types: pure-play digital asset treasuries, hybrid models with core business and strategic crypto holdings, and crypto-native business-driven firms. Evaluating their long-term viability involves assessing stable core operations, transparent disclosures, and balanced crypto exposure. Market concerns include volatility, valuation complexity, and regulatory uncertainty, which are critical factors for investors to consider. A strong DAT company typically demonstrates robust core business stability, clear and transparent financial disclosures, and a prudent approach to managing crypto assets, balancing potential gains with inherent risks.