Higgsfield AI showcased "Hell Grind," a 95-minute science fiction film created entirely by artificial intelligence, during the Cannes Film Festival's market week. The film, produced for under $500,000, contrasts sharply with the estimated $50 million cost of a traditional studio production. Developed by a 15-person team in Kazakhstan, the project was completed in just 14 days, with $400,000 allocated to AI compute costs.
The film was screened at a third-party event during the Marché du Film, not as part of the official Cannes lineup. Higgsfield AI, valued at $1.3 billion, reports an annual revenue run rate exceeding $400 million. The company's approach remains within traditional media production, without integrating blockchain or digital asset technologies. Future distribution deals could elevate "Hell Grind" from a demonstration to a viable product.
Higgsfield AI Debuts $500K AI-Generated Film at Cannes Market Week
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