The cryptocurrency market experienced a significant downturn today, triggered by false rumors regarding Alpha's future coin listings. The misinformation, which suggested that Alpha would not list certain coins, was quickly debunked but not before causing substantial market disruption. This incident highlights the potent impact of FUD (fear, uncertainty, and doubt) on market dynamics. Market participants were reminded of the importance of accurate information dissemination, as misleading headlines such as "BlackRock sold BTC" or "Binance sold BTC" often misrepresent the actions of individual clients or users. The event underscores the need for investors to manage risks effectively and consider decentralized self-custody solutions for their crypto assets.