A recent CoinGecko study has revealed that Bitcoin tends to perform better around U.S. federal holidays, with the New Year holiday emerging as the most favorable time to buy. Analyzing market data from May 2013 to May 2026, the report found that Bitcoin gained an average of 0.77% on the trading day following a federal holiday, compared to just 0.19% during regular trading periods. Notably, New Year's Day showed an average next-day return of 2.01%, outperforming other holidays.
The study also highlighted that Mondays and Wednesdays are the best days to buy Bitcoin, with an average next-day increase of 0.38%. Despite these findings, the report emphasized that long-term Bitcoin performance is more influenced by broader market cycles than specific calendar timings. While holiday periods showed slightly stronger annualized returns near 157%, the overall impact of buying on specific days or holidays is minimal in the long term.
CoinGecko Study Identifies Optimal Times for Bitcoin Purchases
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