The Berachain Foundation has announced significant layoffs within its retail marketing team as part of a strategic shift outlined in its year-end 2025 update. The foundation cited the ineffectiveness of retail-focused strategies in the crypto market since October 2025 as the reason for reallocating resources towards fundamental development. Additionally, lead developer Alberto will depart to co-found a Web2 company with former banking colleagues. Moving forward, Berachain will concentrate on 3-5 high-confidence applications, emphasizing projects with strong foundational and revenue potential that are less dependent on the crypto market. These initiatives will receive dedicated support, including PoL emission backing and direct assistance from the Berachain team, to ensure their success within the ecosystem.