Base's Creator Economy 2.0 initiative, highlighted by the launch of the $JESSE token, has sparked debate within the crypto community. Critics on Crypto Twitter have raised concerns about the timing, high transaction fees, and vulnerability to flash loan attacks associated with the token's release. Despite the backlash, Jesse, the token's creator, defended the launch, noting it was planned for his birthday and pledging to reinvest transaction fees into the Base platform. The introduction of content and creator tokens like $JESSE aims to boost transaction volumes, thereby increasing Base's revenue. However, the model has been criticized for potentially favoring traders over genuine supporters, with risks such as slippage and market manipulation. The long-term sustainability of this approach remains a point of contention among industry observers.