Rewards Hub 
Summary Box (Quick Facts)
-
Ticker Symbol: POWER
-
Chains: Ethereum, BSC, Ronin
-
Contract Addresses:
-
ETH: 0x9dC44ae5BE187ECA9e2A67e33f27A4c91cEA1223
-
BSC: 0x9dC44ae5BE187ECA9e2A67e33f27A4c91cEA1223
-
RONIN: 0x394cEF8bDd737EE24DBc9f43d0d5D2ab83136054
-
-
Total Supply: 1,000,000,000 POWER
-
Primary Use Case: An economic engine that rewards users to accelerate app growth.
What Is Power Protocol?
Power Protocol (POWER) is a specialized infrastructure layer designed to solve inefficiencies in the multi-billion dollar digital advertising market. Instead of traditional ad spending, the protocol functions as an "economic engine" that redirects app acquisition funds toward rewarding users directly for behaviors that drive real growth, such as social sharing, referrals, and consistent engagement.
Power Protocol explained simply: it shifts the focus from paying for ads to paying users for the value they create. It uses AI-driven targeting and socially optimized incentives to create a more efficient growth model. This system aims to build a self-sustaining loop where apps grow faster, high-value users are rewarded, and the entire ecosystem becomes more intelligent with each interaction. It is being tested and validated within the high-retention game Fableborne.
How Many POWER Tokens Are There?
The token supply of POWER is structured to support long-term ecosystem growth. The details are as follows:
-
Max Supply: The total supply is capped at 1,000,000,000 POWER tokens.
-
Token Allocation: The distribution is planned to foster a healthy ecosystem:
-
Community Rewards and Emissions: 37.2%
-
Ecosystem Fund: 28%
-
Investors: 16.15%
-
Team: 9.23%
-
Liquidity: 5%
-
Advisors: 4.42%
-
-
Vesting Schedule: To ensure long-term alignment, tokens allocated to the team, advisors, and investors are subject to vesting schedules. These include cliffs (an initial lock-up period) of 4 to 12 months, followed by a gradual release of tokens over 6 to 36 months. A portion of community and ecosystem funds were unlocked at the Token Generation Event (TGE) to bootstrap the network.
What Does POWER Do?
The POWER use case is multi-layered, making it a versatile asset within its ecosystem. It is designed for breadth, scale, and durability across three core functions:
-
As a Gaming Token: It serves as the primary currency for in-app utility within the flagship game Fableborne and is intended for use in future first-party and third-party titles.
-
As an Infrastructure Token: It fuels the Power Protocol itself, enabling the system of AI-driven rewards and socially optimized growth campaigns for integrated applications.
-
As an Incubation Token: It is the unit of value for Power Labs, an incubator that funds and supports new projects, ensuring they are built into the ecosystem and generate further demand for POWER.
POWER vs. Gods Unchained
A useful comparison for understanding POWER's unique position is to look at it alongside a well-known game-specific token like Gods Unchained (GODS). While both are in the Web3 gaming space, their scope and function differ significantly.
| Feature | Power Protocol (POWER) | Gods Unchained (GODS) |
| Primary Use Case | An economic engine for accelerating growth across multiple apps and games. | The native in-game currency for the trading card game Gods Unchained. |
| Ecosystem Scope | A broad infrastructure layer designed to support an entire ecosystem of 1st and 3rd party applications. | A single-game token used to create NFTs (cards), make purchases, and earn rewards. |
| Core Function | Powers a protocol that rewards user engagement and funds new projects via Power Labs. | Facilitates the Play-to-Earn economy within Gods Unchained. |
| Technology | A multi-chain utility token (ETH, BSC, Ronin) serving as a universal standard for its ecosystem. | An ERC-20 token on Ethereum, tightly integrated with the Gods Unchained game. |
The Technology Behind POWER
The technical foundation of Power Protocol is its function as an economic engine. While platforms like Unity serve as creation engines and Unreal Engine as a rendering engine, Power Protocol provides the framework to make crypto entertainment and mobile apps sustainable and profitable.
Its core technology revolves around:
-
AI-Driven Targeting: The protocol uses AI to identify and reward high-value user behaviors that contribute directly to growth, moving beyond outdated advertising funnels.
-
Socially-Optimized Incentives: It enables apps to reward users for actions like referrals, social sharing, and skill mastery with compounding value, leveraging simple DeFi-based mechanics.
-
Live Validation: A key advantage is its defensibility. The protocol is not theoretical; it is actively tested and refined within Fableborne, a live game with a real user base. This allows for data-driven iteration and provides evidence-backed performance for third-party apps looking to integrate.
Team & Origins
Power Protocol is developed by a public team of industry veterans and is supported by prominent venture capital firms and advisors. The leadership includes:
-
Kam Punia: Founder & CEO
-
Tamara Slavskaya: Director of Operations
-
Sëmen Samusev: Technical Director
-
Maria Gillies: Product Director
The project is backed by leading investors like Delphi Digital and has advisors from highly successful Web3 projects, including Axie Infinity and Yield Guild Games.
Key News & Events
Keeping up with project milestones is essential. For the latest news about POWER, monitor their official channels. Key events include:
-
Multi-Chain Deployment: The POWER token is available on Ethereum, BSC, and Ronin, increasing its accessibility and interoperability across different blockchain ecosystems.
-
Phemex Listing: Phemex listed POWER for both spot and futures trading, providing a major platform for users to access the token.
-
Live Testing in Fableborne: The ongoing integration and validation of the protocol within the live game Fableborne serves as a continuous, real-world proof of concept for its economic model.
Is POWER a Good Investment?
Evaluating whether POWER is a suitable investment requires a careful analysis of its potential and risks. (Note: This section is for informational purposes only and is not financial advice).
The POWER investment potential is based on the following factors:
-
Strengths:
-
Innovative Model: It directly addresses the inefficiencies of the $300B+ adtech industry with a user-centric, value-recycling solution.
-
Proven in Production: Its model is validated with real data from a live game, Fableborne, reducing theoretical risk compared to projects built solely on paper.
-
Multi-Layered Utility: The token captures value from gaming, infrastructure, and incubation, diversifying its sources of demand.
-
Strong Backing: It is supported by an experienced team and reputable investors.
-
-
Risks:
-
Execution Risk: The success of the protocol depends on its ability to expand beyond Fableborne and attract third-party app developers.
-
Market Volatility: The POWER price, like all cryptocurrencies, is subject to significant market fluctuations.
-
Competition: The app growth and Web3 gaming sectors are highly competitive.
-
Conclusion: Power Protocol offers a unique and compelling solution to a clear market problem. Its potential will depend on its ability to execute its vision and achieve widespread adoption among developers and users.
Community Perspectives (via Reddit)
As a newer project, dedicated subreddits for Power Protocol are still in their early growth stages. Community discussions are often found within broader crypto and gaming forums in threads related to its partnerships, particularly with the game Fableborne, or its listing on exchanges.
Key talking points often revolve around its innovative approach to solving the adtech problem and the credibility of its backers. While sentiment is generally curious and optimistic about the project's long-term vision, potential investors should monitor official project channels and communities for the most current discussions and sentiment.
How to Buy POWER on Phemex
Phemex provides a secure and user-friendly platform to acquire POWER. For a detailed walkthrough, please refer to our official guide on "How to buy POWER." On our platform, you can easily trade POWER across both spot and futures markets and explore a wide range of other digital assets.
FAQs
1. How is Power Protocol different from traditional advertising?
Traditional advertising involves paying platforms to show ads to users. Power Protocol redirects that spending to reward users directly for actions that help an app grow, such as referrals or in-app achievements, creating a more efficient, user-aligned model.
2. What is Power Protocol's connection to the game Fableborne?
Fableborne is the first scaled application to integrate Power Protocol. It serves as a live testing ground where the protocol's economic and incentive models are validated and refined with real user data before being offered to third-party developers.
3. Why is the POWER token on multiple blockchains?
By deploying on Ethereum, BSC, and Ronin, POWER becomes accessible to a wider range of users and developers across different ecosystems, enhancing its potential for adoption and integration.
Summary: Why It Matters
Power Protocol matters because it introduces a paradigm shift in how applications acquire and retain users. By transforming wasted ad spend into a sustainable, user-centric rewards system, it creates a powerful flywheel for growth. Its unique, three-layered token utility and its commitment to live, data-driven validation make it a noteworthy project aiming to build a more equitable and efficient digital economy.
