Three former executives from Coral Capital Holdings, Patrick Horsman, Joshua Kruger, and Johnathan Pasch, are planning to raise $100 million to establish a financial strategy company centered around BNB tokens. The initiative involves acquiring and holding BNB through a Nasdaq-listed entity, which will be renamed Build Build Corporation post-fundraising. This company aims to become the first publicly traded firm to use BNB as a core reserve asset, marking a significant shift in crypto treasury strategies akin to Michael Saylor's Bitcoin-focused approach. The move reflects a growing trend among institutions to diversify crypto holdings beyond Bitcoin, with interest in tokens like Ethereum and Solana.