PEPE is a meme-based cryptocurrency launched in April 2023, inspired by the popular internet character “Pepe the Frog.” It quickly gained viral attention for its humorous branding and explosive price movement, positioning itself as part of the next wave of meme coins following Dogecoin and Shiba Inu.
Created as a token "for the culture," PEPE has no inherent utility or governance features but instead thrives on community engagement, internet virality, and speculative momentum. Despite its tongue-in-cheek origins, PEPE became one of the most talked-about and traded meme tokens shortly after launch. PEPE can be bought on specialized exchanges and PEPE can also be traded for using other cryptocurrencies.